35% Reduction in New-Hire Dropouts with Custom Multilingual Onboarding
Client: Leading FMCG Company
Region: PAN India
In high-turnover industries like FMCG, onboarding isn’t just a process; it’s a key to retention. One of India’s top FMCG players was facing a 35% attrition rate among new hires within 60 days, largely due to inconsistent training and language barriers across regions.
The Challenge:
- Workforce diversity across states
- Onboarding materials not localized
- Low engagement with traditional, one-size-fits-all training
Our Solution:
At Brainverse Learning, we designed a custom multilingual onboarding program tailored to regional needs and accessible through microlearning formats.
Key features included:
- Personalized, role-based learning paths
- Voiceovers and subtitles in local languages & dialects
- Interactive, mobile-first, scenario-based modules
The Impact:
- 35% drop in early new-hire attrition
- 40% faster onboarding completion rate
- 90% of learners reported a positive onboarding experience
- 25% improvement in new-joiner satisfaction scores (vs. previous batch)
Want to build multilingual microlearning that reduces dropouts and boosts retention?
